---
title: Kids Konnect Case Study | Wave Marketing
description: Wave Marketing helps nurseries and preschools grow with digital marketing and technology solutions. We help Kids Konnect with PPC, website, HubSpot, content marketing, and customer communications. We work in partnership with Kids Konnect to grow the business with digital marketing.
---

![Redwood City Bike and Bubble](https://www.wave-marketing.co/hubfs/Redwood%20City%20Bike%20and%20Bubble.jpg)

# **Scaling** Business with an on-demand Marketing Team

Kids Konnect is a group of five preschools situated in the Bay Area, California that uses a play-based curriculum to prepare children for their future.

![Kids Konnect-new](https://www.wave-marketing.co/hs-fs/hubfs/WaveMarketing_October2021/Images/Kids%20Konnect-new.jpg?width=150&height=124&name=Kids%20Konnect-new.jpg "Kids Konnect-new")

## Challenge

Childcare is a competitive industry that is bound by endless red tape. This makes margins slim and growth challenging. Kids Konnect needed cost effective and impactful marketing that brings sustained growth year in, year out.

## Solution

Wave has been operating as Kids Konnect’s marketing engine since 2017. We implemented a sustained growth strategy, advertising, content marketing, web and marketing automation, as well as handling customer communications and a bespoke payment app.

![KK desktop mockup san mateo](https://www.wave-marketing.co/hubfs/WaveMarketing_October2021/Images/KK%20desktop%20mockup%20san%20mateo.png)

## Services Provided

**✓ **Tech consultancy

**✓ ** HubSpot COS website & automation

✓ App development - payment processor

**✓ ** Lead generation

**✓ **Content marketing and SEO strategy

**✓ **Customer communications

**✓ **Full service marketing support

 

## Results

**✓ **Opened four new locations

**✓ **15K monthly website visitors

**✓ **81% organic traffic

✓ Maintained 100% student capacity

✓ Positioned business for growth with scalable tech stack

### “Wave has been instrumental in the growth and sustainability of my company. It's reassuring to know I have a partner I can rely on to handle my marketing, PR, and social media platforms so I may concentrate on other areas of my business. The Wave team is competent, nimble, and personable."

### — Makinya Ward, CEO at Kids Konnect

[**kids-konnect.com**](https://www.kids-konnect.com/)

## Ready to **get started?**

Send us a quick enquiry and we’ll aim to get back to you on the same (working) day. We’d love to work with you :)

[ Contact us ](https://www.wave-marketing.co/contact?hsLang=en)