Munster Educational Travel is a family-run business that’s been going for over 20 years.
Challenge
Munster Educational Travel are held in very high esteem in their industry and work with clients all around the world, but their website and branding were really holding them back.
Solution
We worked with them to capture the essence of their brand that their clients love so much and created a new online presence that really elevated the Munster brand. The new website also saved the team a bunch of time as it digitised host family registration and student communication.
Services Provided
✓ Squarespace website
✓ Brand colours, logo and imagery
✓ Corporate messaging and positioning
✓ Content marketing and SEO strategy
✓ Google workspace set up
✓ Technology consultancy
Results
✓ Inbound Host Family enquiries for the first time ever
✓ 44% MoM increase in web traffic in first three months
✓ 50% web traffic from organic search
✓ Integrated Host Family sign up flow
“With our new business emails and smart, efficient website, we've been able to prepare for this season and have agencies approach us to enage with our programmes.”
— Lauren Murphy, Director at Munster Educational Travel
